Initial Situation
- Wrongly allocated resources
- High cost of returning products
- High debts with high rates
- Lack of financial control
- Lack of commercial direction
- Amateur and centralized management
- Hostage owner of his own business
Strategy Designed
- Reallocation of resources through asset refinancing
- Implementation of PRE SALE Controls
- Debt renegotiation
- Management KPI’s implementation
- Decentralization of organizational chart
Results
- Fundraising and allocation for Key operation (business unit)
- Better view of the company’s situation for decision making
- Managers training
- Redirection of responsabilities by sector
- Owner’s focus on business development and expansion